"Eco friendly" bottle
If you haven't heard of "greenwashing" before, it's the concept of corporations and businesses making their products or practices seem more environmentally "green" than they really are.
According to the Korea Herald, a Facebook member posted in the group “No Plastic Shopping” that they felt betray "betrayed" when they discovered the plastic bottle inside, and filed a complaint of greenwashing against the firm. After plenty of criticism the firm clarified that the "Hello, I'm a paper bottle" label only referred to the paper bottle around the plastic bottle.
"This product is called 'paper bottle' to make it easier to explain the role of paper labels wrapping outside of the bottle," a spokesperson for Innisfree told BBC News. "However we understand that the entire container can be seen as paper material because of the product name. We are deeply sorry for the confusion caused and will try to deliver more accurate information to you."
The company added that the inner bottle uses 51.8 percent less plastic than conventional packaging.
What other greenwashing products do you know of?
#northernbeachescleanupcrew #greenwashing #plastic #saynotoplastic #plasticfree
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